Daffy just released its 2025 Year in Review, and the numbers are remarkable. The modern DAF platform — built around the idea that setting money aside for charity in advance makes people more generous — has officially broken into the top 10 largest DAF providers in the United States¹.
As a Chariot partner, we've had a front-row seat to Daffy's growth. And as a team that uses Daffy for Work ourselves, we're not just impressed — we're invested.
In 2025, Daffy members set aside over $470 million for charity, more than 2.2 times the prior year.
Growth Across the Board
The headline numbers speak for themselves. In 2025, Daffy members set aside more than $470 million for charity — 2.2x the prior year — and distributed more than $125 million in grants to registered nonprofits, a 3.2x increase year-over-year. Total charitable assets on the platform now exceed $720 million across more than 16,000 unique accounts.
To put the pace in perspective: in December 2025 alone, more money was contributed to Daffy accounts ($200 million) than in all of 2024 ($194 million).
Stock contributions also surged, with members contributing over $303 million in publicly traded and private stock — up 284% year-over-year. And tax-free investment performance added $41 million to charitable assets.
More than 45% of donations are recurring, and recurring donations are growing faster than one-time donations.
Built for Generosity
What sets Daffy apart isn't just the growth — it's where the money goes. Daffy achieved a 55% payout rate in 2025, meaning for every dollar members set aside in 2024, more than half was distributed to charities in 2025. That's more than double the 25% industry average reported by the DAF Research Collaborative (DAFRC).
More than 45% of all donations on Daffy are recurring, and recurring donations are growing faster than one-time gifts. And across every quarterly cohort since Q1 2022, Daffy members have donated an average of 3.3x more than in the quarter they joined. People are always asking for more evidence on how DAFs really affect generosity — this is it.
Pictured: Daffy CEO Adam Nash (left) with Chariot COO Aaron Kahane (right)
Why This Matters to Us at Chariot
Daffy has been an early partner in Chariot's work to make DAF giving easier for donors and nonprofits alike. From DAFpay to DAF-to-DAF transfers and disbursements, they've been one of the first to adopt innovations that drive more giving, better donor experiences, and better nonprofit experiences. So when they succeed, everyone benefits.
Chariot and Daffy teamed up for the inaugural DAF Day in 2024 — a day dedicated to encouraging DAF donors to recommend grants to their favorite charities. The results were striking: a 40% surge in new weekly Daffy accounts, 4x increase in daily giving volume, and more than $233,000 granted on DAF Day alone, nearly matching their Giving Tuesday volume just a few weeks later.
Our team also uses Daffy for Work, Daffy's employee giving benefit where employers match employee DAF contributions. It's one of the simplest and most effective ways to build a culture of giving inside a company, and we've seen firsthand how it works. Companies like OpenAI and Acorns use it too — and for good reason. When giving is built into the rhythm of work, people give more.
What This Means for Nonprofits
Daffy's trajectory is part of a broader trend: DAFs are being democratized. The DAFRC's 2024 National Study on DAFs found that 49% of DAF accounts hold less than $50,000 in assets, and 1 in 4 DAFs were opened after 2020. Newer platforms like Daffy are attracting donors who may be younger, more digitally native, and more engaged than the traditional DAF donor profile.
For nonprofits, the practical takeaway is this: if you're only paying attention to the big 4 DAF providers, you're missing a growing and increasingly active segment of DAF donors. Daffy grants are going to show up in your revenue — if they haven't already. Making it easy for these donors to give through their DAF (through tools like DAFpay on your donation form) ensures you're ready to meet them where they are.
We're proud to partner with Daffy and excited to see where this momentum goes.
¹ Rankings based on account totals from The Annual DAF Report 2025 (Donor-Advised Fund Research Collaborative) and 2025 estimated projections for other providers derived from their 2022–2024 CAGR. Daffy’s ranking is based on initial unaudited data and estimates through January 2026.
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